Hi, I am Emette E. Massey, I am a direct response marketing specialist, copywriter, and business owner from the big town of Granite Falls, NC! I love direct response marketing and copywriting and have the fight scars to prove it! Actually, I’m a self professed direct response junkie! It was 1983, I’d done my time and Uncle Sam cut me loose from the united states Navy.
I needed a way to aid myself and earn some dough. Soon I noticed a small classified advertisement “Sell Novelties By Mail.” This sounded interesting, so I responded. Within times I received my start-up package and figured. What Could I Lose? So, like any red-blooded American filled with piss and vinegar I hung out my shingle as Mass-C Businesses and sold colored novelties (you understand those little ensemble statues you sit around the house). To my utter amazement, these things sold like hot cakes!
I wasn’t getting wealthy but this little mail order unit exclusively supported me comfortably for quite some time. I was officially hooked! I have long since shut down Mass-C Enterprises and years back re-invented myself as the ‘go-to’ guy for smart marketing advice. I wrote ad copy, mapped out marketing plans, and helped local small businesses put ‘mail order’ concepts to work in their businesses.
- A few people are motivated and begin talking you up
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- Provide training and education for you as well as your employees,